Overall Rating (based on real customer reviews): 4.5 out of 5 stars
The 1% Windfall: How Successful Companies Use Price to Profit and Grow
Features and Specifications:
- Publisher: HarperBusiness (2010-03-16)
- Language: English
- ISBN-10: 0061684325
- Product Dimensions: 9.4×6.1×1 inches
- Shipping Weight: 0.9 pounds
- More features
Here are some REAL customer reviews:
“If you run a business you need this book.”
Rafi is the guru on pricing as he has been consulting on it for over 20 years. His previous book , The Art of Pricing, was a good book, but this one goes much further into the topic with great examples , worksheets and a step by step plan for a pricing…Read more
“Finally, someone to help rationalize pricing from a customer-value perspective!”
“Challenges the concept of what most firms default to…The good, ol’ Cost-Plus methodology.While Cost-Plus has its merits, author now directs us to refocus on “Value-Based Pricing” and to create “pricing blossoms” that allow us to have inplace…Read more
“Every business owner needs to read this!”
Very insightful. As a CFO and business consultant, I am thrilled to see such a comprehensive and well written book on the subject of pricing. The fundamentals, calculations and insights into human behavior are revealing. Great lessons to be learned.Read more
Get The 1% Windfall: How Successful Companies Use Price to Profit and Grow at the best price available today.
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