Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon
Features and Specifications:
- Publisher: Wiley (2010-10-26)
- Language: English
- ISBN-10: 0470592702
- Product Dimensions: 9.1×6.1×1.4 inches
- Shipping Weight: 1.4 pounds
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Here are some REAL customer reviews:
“Tell Me It Ain’t So -“
“Dethroning the King” reports how Budweiser (Anheuser-Busch – A-B), an American icon built up over 150 years to a 52% U.S. market-share, was lost to Brazil’s InBev (headquartered in Belgium) in just 7 weeks. Thought to be ‘too big to buy,’ it instead…Read more
“Interesting Chronicle of Rise of Anheuser-Busch and its Eventual Takeover”
“Dethroning the King” is a thoroughly researched and well-written chronicle of the rise of Anheuser-Busch and its eventual sale to the international brewer, InBev, in the largest-ever cash acquisition.The first third of the book focuses on the…Read more
“Business Isn’t About Making Friends Anymore”
First and foremost this is a great book about a contested corporate takeover. It’s not about brewing beer, marketing, advertising, pride, tradition, loyalty or anything else that made Anheuser-Busch great — it’s about a bunch of corporate lawyers and…Read more
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