The Experience Economy: Work Is Theater & Every Business a Stage
Features and Specifications:
- Publisher: Harvard Business School Press (1999-04-01)
- Language: English
- ISBN-10: 0875848192
- Product Dimensions: 9.4×6.4×1.2 inches
- Shipping Weight: 1.3 pounds
- More features
Here are some REAL customer reviews:
“The Divergence of Theory and Reality”
The book takes a very logical, reasoned approach towards the theoretical next steps of economic expansion. It reasons that margins drive profits and that by constantly searching for higher margin offerings, a company will naturally improve and increase…Read more
First of all, I urge anyone thinking about buying this brilliant book also to consider (or to re-read) Schmitt’s Experiential Marketing and Wolf’s The Entertainment Economy. Although the three books differ significantly in terms of thrust and content,…Read more
“The Most Disappointing HBS Book I’ve read in Years”
It was painful getting through this book. Partly because of the content, but mainly because of the writing style of the authors. That aside, let’s talk about why I didn’t like the book. First, the economic arguments for the ‘Experience Economy’ were…Read more
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